Business Articles by Joan Nowak

The term creative thinking is often associated with problem-solving. Is creativity required for success? Or is innovation an alternative? Here’s my take

Business innovation is the key to continuous growth. It’s easier than you think — if you are open to change. Here are a few places to start.

When you learn how to delegate effectively, you’ll be less stressed, make better use of your time and skills, help develop your people and substantially increase the amount of work you and your team produce.

Time for business owners to re-energize and refocus, assess where you are and make the adjustments you need to achieve your goals and finish the year strong.

What you do after hiring – your new hire orientation — will determine whether the employee is productive, happy and hangs around for the long-term. Here is how to make yours effective.

Experience is a great teacher but learning from others saves you time, money and a lot of frustration. Here’s 9 business mistakes you want to avoid or fix.

For business growth, do you focus on revenue, sales or new customers? What about profit growth? Is it a priority or an afterthought? Are you ready to be a profit builder? Here are five ways to improve the bottom line in your small business.

A service business is a people business. Many are local. Here are 13 ways to make your small business stand out, attract new customers and earn referrals.

Raving fans are your best sales force. They sing your praises every chance they get. So what are you doing to create that type of customer loyalty? Here are 7 ways to get on the right path.

Marketing has many purposes. From creating awareness and building relationships to generating new sales or repeat business. Depending on your marketing purpose, some tools work better than others. And when you combine various tools, through integration, you have a better recipe for success. To get more sales and profit from your marketing efforts, build a plan with purpose and integration in mind.