Recommended Business Books

Recommended Reading from Joan NowakAs you learn and grow, so will your business. So invest time in reading. Here are some of my favorite business books for small business owners – to educate, motivate and inspire.  Most of them are available in print, digital or audio format, so check them out.

Reading is to the mind what exercise is to the body – Joseph Addison

Marketing, Sales & Service

Selling the Invisible, Harry Beckwith

The Little Red Sales Book, Jeffrey Gitomer

Purple Cow: Transform Your Business By Being Remarkable, Seth Godin

Guerilla Marketing: Easy & Inexpensive Strategies for Making Big Profits, Jay Levinson

The Referral of a Lifetime, Tim Templeton

Gravitational Marketing: The Science of Attracting Customers, Jimmy Vee & Travis Miller

Secrets of Closing the Sale, Zig Zigler

Personal Growth & Development

The Success Principles, Jack Canfield

Awaken the Giant Within, Anthony Robins

The Secret, Rhonda Byrne

First Things First, Stephen Covey

7 Habits of Highly Effective People, Stephen Covey

The Present, Spencer Johnson

Think & Grow Rich, Napoleon Hill

Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money, Robert Kiyosaki

The Law of Attraction, Michael Losier

The Science of Success, James Arthur Ray

Focus on the Good Stuff: The Power of Appreciation, Mike Robbins

Eat That Frog: 21 Great Ways to Stop Procrastinating, Brian Tracy

Procedures & Systems

The eMyth Revisited, Michael Gerber

How to Make Your Business Work Without You, Susan Carter

Instant Systems, Brad Sugars

People & Team Building

What Great Leaders Know and Do, Ken Blanchard

Who Moved My Cheese: Dealing with Change in Your Work and Life, Spencer Johnson

The ABC’s of Building a Business Team That Wins, Blair Singer

General Business / Management

9 Lies That Are Holding Your Business Back, Steve Chandler

The Toilet Paper Entrepreneur, Mike Michalowicz

The One Minute Entrepreneur, Ken Blanchard

The One-Minute Manager, Ken Blanchard & Spencer Johnson

Putting the One Minute Manager to Work, Ken Blanchard

Good to Great, Jim Collins

Mastering the Rockefeller Habits, Verne Harnish