Online Resources

Stuff To Help You Grow Your Small Business

Online Resources to Grow Small BusinessThe internet is packed with many low-cost or no-cost tools to build a stronger, more profitable business. Below are just a few of the third-party online resources available.

Federal Government – USA

The federal government offers a variety of sites to support small business owners.  From research and information to programs and services, these sites are a good resource and they are free. 

  • Census Bureau offers free demographic, social and economic data at the county, state and national level.
  • Department of Labor offers free statistics and trends on employment along with other employment related info

Need to do a little research?  Whether you need industry data, product or target market information or help exploring business opportunities — don’t overlook your local or county library. Most have a business resource center and very helpful staff!

Business News and Website

Staying on top of trends and business news is always a challenge for small business owners.  These online sites offer relevant information and subscriptions are free.   Entrepreneur   Business Insider – War Room 

Business Directories

Whether you sell to consumers (B2C) or businesses (B2B), online business directories are a great tool to build web traffic and generate leads.  Basic listings are free. Many allow for additional information at no cost.  So take the time to claim your listing and fill out the business profiles completely.  Be consistent with Company Name, Address, Phone Number for search engine optimization.  There are a lot of local directories but these are a good place to start.

Need some help? For a fee, Moz can help fix and expand your listings so you get found. Visit Moz.com/local to learn more.

Social Media for Business

You may have an individual profile, but you need to give your business a voice too.  You can do this on most social media platforms by creating a business or company page. Here’s some that are a must have for most businesses:  Facebook Business PageLinked In Company Page,  Twitter Business Profile, Google for Business

Email Marketing Solutions

For simple, easy to use and affordable ways to create professional email marketing campaigns, check out these providers: Constant ContactiContact, MailChimpEmailContact

Press Release Distribution

While nothing beats working with a PR professional, these free sites offer a way to increase your press-release distribution and build web traffic.  PR.ComPRLog.comFreePressRelease.com